Son Lux Reveals New Video For Build A Pyre (Begin Again)

Following a sold-out show at XOYO two weeks ago and the vinyl release of his new EP Alternate Worlds last week, Son Lux has unveiled a striking video for track, Build A Pyre (Begin Again), from the record.

Speaking about the new video, director Geoff Hoskinson stated: “The main idea for the video was to visualise fire as an element of power and change. I wanted to symbolise the shared nature of human and flame: the ability for ruin and rebirth. The song lyrics were the major inspiration for the concept while the feeling and tone of the music drove the visual aesthetic.”

Alternate Worlds, the new EP from producer/composer Son Lux reimagines four songs from his recent album Lanterns and includes a collaboration with Lorde. These exquisite reinventions traverse unfamiliar terrain within remembered landscapes. Their world is both alien and familiar.

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